Year-over-year, Year-to-date November 2022 data is from 26 tasting rooms in Temecula which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up  +8.5% vs. 2021. (+36.4% vs 2020) Visitors: Visitation YTD was up +3.8% vs. 2021. (+42.3% vs 2020) Tasting Room sales: Tasting Room sales YTD were up +4.2% vs. 2021. (+58.4% […]

Year-over-year, Year-to-date November 2022 data is from 60 tasting rooms across Sonoma, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +3.9% vs. 2021. (+19.1% vs 2020) Visitors: Visitation YTD was up +7.1% vs. 2021. (+99.8% vs 2020) Tasting Room sales: Tasting room sales YTD were up +6.7% vs. […]

  Year-over-year, Year-to-date November 2022 data is from 34 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +2.4% vs. 2021. (+21.0% vs 2020) Visitors: Visitation YTD was down -5.5% vs. 2021. (+27.7% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -2.3% vs. 2021. […]

Year-over-year, Year-to-date November 2022 data is from 136 tasting rooms across Oregon which participate in Community Benchmark. Overall DTC Total Sales: Overall DTC sales YTD are down -2.4% vs. 2021. (+19.8% vs 2020) Visitors: Visitation YTD was down -13.0% vs. 2021. (+19.1% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -0.1% vs. 2021. […]

Year-over-year, Year-to-date November 2022 data is from 69 tasting rooms across Napa, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +6.7% vs. 2021. (+27.4% vs 2020) Visitors: Visitation YTD was down -0.2% vs. 2021. (+86.9% vs 2020) Tasting Room sales: Tasting room sales YTD were up +12.8% vs. […]

Year-over-year, Year-to-date November 2022 data is from 20 tasting rooms across Lodi, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +4.0% vs. 2021. (+24.0% vs 2020) Visitors: Visitation YTD was down -5.9% vs. 2021. (+39.9% vs 2020) Tasting Room sales: Tasting room sales YTD were up +3.4% vs. […]

Year-over-year, Year-to-date November 2022 data is from 76 tasting rooms across the Central Coast, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +2.7% vs. 2021. (+22.3% vs 2020) Visitors: Visitation YTD was down -7.1% vs. 2021. (+26.3% vs 2020) Tasting Room sales: Tasting room sales YTD were down -0.3% […]

Are you curious about regional DTC growth rates? Click below to dive into the details for Year-to-date through October 2022 (vs. 2021 and 2020): Central Coast Lodi Napa Oregon Sierra Foothills Sonoma Temecula Walla Walla (WA) ALL REGIONS: Year-over-year, Year-to-date October 2022 data is from over 450 wineries across all the regions which participate in Community […]

Year-over-year, Year-to-date October 2022 data is from 20 tasting rooms across Lodi, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +10.6% vs. 2021. (+25.6% vs 2020) Visitors: Visitation YTD was down -2.9% vs. 2021. (+59.6% vs 2020) Tasting Room sales: Tasting room sales YTD were up +4.9% vs. […]

Year-over-year, Year-to-date October 2022 data is from 22 tasting rooms across Walla Walla, WA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +0.6% vs. 2021. (+26.2% vs 2020) Visitors: Visitation YTD was up +0.4% vs. 2021. (+69.2% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -6.2% […]