Category: Central Coast

Central Coast’s DTC Trends YTD May 2022

Year-over-year, Year-to-date May 2022 data is from 75 tasting rooms across the Central Coast, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +8.9% vs. 2021. (+31.1% vs 2020) Visitors: YTD Visitation in May 2022 was up +12.6% vs. 2021. (+89.5% vs 2020) Tasting Room sales: YTD Tasting room […]