April 2022 data is from 72 tasting rooms across the Central Coast, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall DTC sales are up +8.0% vs. 2021. (+23.2% vs 2020) Visitors: Visitation in April 2022 was up +18.8% vs. 2021. (+18.8% vs 2020) Tasting Room sales: Tasting room sales in April 2022 were […]
Community Benchmark Blog
Lodi’s DTC Trends April 2022
April 2022 data is from 20 tasting rooms across Lodi, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall DTC sales are up +13.7% vs. 2021. (+12.1% vs 2020) Visitors: Visitation in April 2022 was up +31.0% vs. 2021. (+29.2% vs 2020) Tasting Room sales: Tasting room sales in April 2022 were up +28.7% […]
Napa’s DTC Trends April 2022
April 2022 data is from 59 tasting rooms across Napa, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall DTC sales are up +3.5% vs. 2021. (+19.0% vs 2020) Visitors: Visitation in April 2022 was up +26.9% vs. 2021. (+42.9% vs 2020) Tasting Room sales: Tasting room sales in April 2022 were up […]
Oregon’s DTC Trends April 2022
April 2022 data is from 114 tasting rooms across Oregon which participate in Community Benchmark. Overall DTC Total Sales: Overall DTC sales are up +0.9% vs. 2021. (+28.7% vs 2020) Visitors: Visitation in April 2022 was up +1.8% vs. 2021. (+23.1% vs 2020) Tasting Room sales: Tasting Room sales in April 2022 were up +17.2% vs. […]
Sonoma’s DTC Trends April 2022
April 2022 data is from 41 tasting rooms across Sonoma, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall DTC sales are down -1.9% vs. 2021. (+2.2% vs 2020) Visitors: Visitation in April 2022 was up +83.9% vs. 2021. (+63.9 vs 2020) Tasting Room sales: Tasting room sales in April 2022 were up […]
Walla Walla’s DTC Trends April 2022
April 2022 data is from 23 tasting rooms across Walla Walla, WA which participate in Community Benchmark. Overall DTC Total Sales: Overall DTC sales are up +2.3% vs. 2021. (+21.9% vs 2020) Visitors: Visitation in April 2022 was up +30.0%% vs. 2021. (+132.8% vs 2020) Tasting Room sales: Tasting Room sales in April 2022 were up […]
Walla Walla’s DTC Trends March 2022
March 2022 data is from 23 tasting rooms across Walla Walla, WA which participate in Community Benchmark. Overall DTC Total Sales: Overall DTC sales are up +7.3% vs. 2021. (+37.1% vs 2020) Visitors: Visitation in March 2022 was up +42.4% vs. 2021. (+21.5% vs 2020) Tasting Room sales: Tasting Room sales in March 2022 were up […]
Sonoma’s DTC Trends March 2022
March 2022 data is from 41 tasting rooms across Sonoma, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall DTC sales are up +11.9% vs. 2021. (+20.2% vs 2020) Visitors: Visitation in March 2022 was up +107.5% vs. 2021. (-0.7% vs 2020) Tasting Room sales: Tasting room sales in March 2022 were up […]
Oregon’s DTC Trends March 2022
March 2022 data is from 114 tasting rooms across Oregon which participate in Community Benchmark. Overall DTC Total Sales: Overall DTC sales are down -2.1% vs. 2021. (+20.7% vs 2020) Visitors: Visitation in March 2022 was up +12.8% vs. 2021. (-9.1% vs 2020) Tasting Room sales: Tasting Room sales in March 2022 were up +25.5% vs. […]
Napa’s DTC Trends March 2022
March 2022 data is from 59 tasting rooms across Napa, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall DTC sales are up +22.6% vs. 2021. (+38.1% vs 2020) Visitors: Visitation in March 2022 was up +63.9% vs. 2021. (+4.3% vs 2020) Tasting Room sales: Tasting room sales in March 2022 were up […]