Year-over-year January 2023 data is from 32 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are down -4.6% vs. 2022 (-8.6% vs 2021). Visitors: Visitation YTD was down -22.7% vs. 2022 (+5.8% vs 2021). Tasting Room sales: Tasting Room sales YTD were down -18.8% vs. 2022 […]

  Year-over-year, Year-to-date December 2022 data is from 33 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +1.7% vs. 2021. (+20.7% vs 2020) Visitors: Visitation YTD was down -6.7% vs. 2021. (+30.0% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -2.0% vs. 2021. […]

  Year-over-year, Year-to-date November 2022 data is from 34 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +2.4% vs. 2021. (+21.0% vs 2020) Visitors: Visitation YTD was down -5.5% vs. 2021. (+27.7% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -2.3% vs. 2021. […]

  Year-over-year, Year-to-date October 2022 data is from 34 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +3.2% vs. 2021. (+23.8% vs 2020) Visitors: Visitation YTD was down -0.6% vs. 2021. (+36.1% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -1.3% vs. 2021. […]

  Year-over-year, Year-to-date September 2022 data is from 33 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +2.5% vs. 2021. (+30.3% vs 2020) Visitors: Visitation YTD was up +2.1% vs. 2021. (+58.2% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -1.8% vs. 2021. (+41.9% […]

  Year-over-year, Year-to-date August 2022 data is from 33 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +2.4% vs. 2021. (+31.5% vs 2020) Visitors: Visitation YTD was up +0.7% vs. 2021. (+63.6% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -1.9% vs. 2021. […]

  Year-over-year, Year-to-date July 2022 data is from 32 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +0.4% vs. 2021. (+30.4% vs 2020) Visitors: Visitation YTD was down -2.5% vs. 2021. (+74.7% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -4.3% vs. 2021. […]

Year-over-year, Year-to-date June 2022 data is from 19 tasting rooms in Amador, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +4.1% vs. 2021. (+36.6% vs 2020) Visitors: Visitation YTD was down -0.4% vs. 2021. (+87.8% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -0.8% vs. 2021. (+79.6% vs. 2020) Wine […]

Year-over-year, Year-to-date May 2022 data is from 19 tasting rooms in Amador, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +4.5% vs. 2021. (+37% vs 2020) Visitors: YTD Visitation in May 2022 was up +3.0% vs. 2021. (+98.5%% vs 2020) Tasting Room sales: YTD Tasting Room sales in May 2022 were down […]

April 2022 data is from 18 tasting rooms in Amador, CA which participate in Community Benchmark. Overall DTC: Overall DTC sales are down -5.2% vs. 2021. (+15.6% vs 2020) Visitors: Visitation in April 2022 was up +13.7% vs. 2021. (+83.0% vs 2020) Tasting Room sales: Tasting Room sales in April 2022 were up +4.8% vs. 2021. (+69.3% vs. […]