Year-over-year, Year-to-date May 2022 data is from 26 tasting rooms in Temecula which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up  +19.3% vs. 2021. (+55.2% vs 2020) Visitors: YTD Visitation in May 2022 was up +11.4% vs. 2021. (+98.5% vs 2020) Tasting Room sales: YTD Tasting Room sales in May […]

Year-over-year, Year-to-date May 2022 data is from 135 tasting rooms across Oregon which participate in Community Benchmark. Overall DTC Total Sales: Overall DTC sales are similar to  +0.1% vs. 2021. (+30.6% vs 2020) Visitors: YTD Visitation in May 2022 was down -2.7% vs. 2021. (+54.9% vs 2020) Tasting Room sales: YTD Tasting Room sales in May […]

Year-over-year, Year-to-date May 2022 data is from 53 tasting rooms across Sonoma, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +10.4% vs. 2021. (+23.8% vs 2020) Visitors: YTD Visitation in May 2022 was up +44.2% vs. 2021. (+118.7% vs 2020) Tasting Room sales: YTD Tasting room sales […]

Year-over-year, Year-to-date May 2022 data is from 71 tasting rooms across Napa, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +21.3% vs. 2021. (+34.8% vs 2020) Visitors: YTD Visitation in May 2022 was up +24.2% vs. 2021. (+105.2% vs 2020) Tasting Room sales: YTD Tasting room sales […]

Year-over-year, Year-to-date May 2022 data is from 20 tasting rooms across Lodi, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +16.0% vs. 2021. (+24.6% vs 2020) Visitors: YTD Visitation in May 2022 was up +23.7% vs. 2021. (+68.4% vs 2020) Tasting Room sales: YTD Tasting room sales in […]

Year-over-year, Year-to-date May 2022 data is from 7 tasting rooms across Lake County, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +21.3% vs. 2021. (+34.8% vs 2020) Visitors: YTD Visitation in May 2022 was up +24.2% vs. 2021. (+105.2% vs 2020) Tasting Room sales: YTD Tasting room sales […]

Year-over-year, Year-to-date May 2022 data is from 75 tasting rooms across the Central Coast, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +8.9% vs. 2021. (+31.1% vs 2020) Visitors: YTD Visitation in May 2022 was up +12.6% vs. 2021. (+89.5% vs 2020) Tasting Room sales: YTD Tasting room […]

Year-over-year, Year-to-date May 2022 data is from 19 tasting rooms in Amador, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +4.5% vs. 2021. (+37% vs 2020) Visitors: YTD Visitation in May 2022 was up +3.0% vs. 2021. (+98.5%% vs 2020) Tasting Room sales: YTD Tasting Room sales in May 2022 were down […]

You’ve asked and we’ve delivered!  TrueTrend text update and rollovers: Check out this 2-minute video explaining the TrueTrend by our Founder, John Keleher.  The TrueTrend shows the relative performance (the ratio of your metric divided by the Comp Set metric) over time. We have added and clarified the rollover text as you delve into the […]

Are you curious about DTC growth rates in specific regions in April 2022 vs. 2021 and 2020?  Click below to dive into the details: Amador Central Coast Lodi Napa Oregon Sonoma Walla Walla (WA) ALL REGIONS: April 2022 data is from 400+ tasting rooms across all the regions which participate in Community Benchmark. Overall DTC […]