Year-over-year, Year-to-date June 2022 data is from 26 tasting rooms in Temecula which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +14.5% vs. 2021. (+46.4% vs 2020) Visitors: Visitation YTD was up +13.9% vs. 2021. (+93.2% vs 2020) Tasting Room sales: Tasting Room sales YTD were up +16.6% vs. 2021. […]
Author: Naomi Redding
Sonoma’s DTC Trends YTD June 2022
Year-over-year, Year-to-date June 2022 data is from 57 tasting rooms across Sonoma, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +7.7% vs. 2021. (+19.1% vs 2020) Visitors: Visitation YTD was up +29.1% vs. 2021. (+119.0% vs 2020) Tasting Room sales: Tasting room sales YTD were up +23.0% […]
Oregon’s DTC Trends YTD June 2022
Year-over-year, Year-to-date June 2022 data is from 135 tasting rooms across Oregon which participate in Community Benchmark. Overall DTC Total Sales: Overall DTC sales YTD are down -0.9% vs. 2021. (+32.1% vs 2020) Visitors: Visitation YTD was down -7.1% vs. 2021. (+43.7% vs 2020) Tasting Room sales: Tasting Room sales YTD were up +7.8% vs. 2021. […]
Napa’s DTC Trends YTD June 2022
Year-over-year, Year-to-date June 2022 data is from 72 tasting rooms across Napa, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +14.9% vs. 2021. (+30.9% vs 2020) Visitors: Visitation YTD was up +14.0% vs. 2021. (+102.5% vs 2020) Tasting Room sales: Tasting room sales YTD were up +46.6% […]
Lodi’s DTC Trends YTD June 2022
Year-over-year, Year-to-date June 2022 data is from 20 tasting rooms across Lodi, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +13.6% vs. 2021. (+23.1% vs 2020) Visitors: Visitation YTD was up +16.2% vs. 2021. (+75.7% vs 2020) Tasting Room sales: Tasting room sales YTD were up +15.6% vs. […]
Lake County’s DTC Trends YTD June 2022
Year-over-year, Year-to-date June 2022 data is from 7 tasting rooms across Lake County, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +7.8% vs. 2021. (+12.3% vs 2020) Visitors: Visitation YTD was up +2.3% vs. 2021. (+132.3% vs 2020) Tasting Room sales: Tasting room sales YTD were up +10.6% […]
Central Coast’s DTC Trends YTD June 2022
Year-over-year, Year-to-date June 2022 data is from 77 tasting rooms across the Central Coast, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +8.0% vs. 2021. (+32.2% vs 2020) Visitors: Visitation YTD was up +5.4% vs. 2021. (+86.1% vs 2020) Tasting Room sales: Tasting room sales YTD were up […]
Amador’s DTC Trends YTD June 2022
Year-over-year, Year-to-date June 2022 data is from 19 tasting rooms in Amador, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +4.1% vs. 2021. (+36.6% vs 2020) Visitors: Visitation YTD was down -0.4% vs. 2021. (+87.8% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -0.8% vs. 2021. (+79.6% vs. 2020) Wine […]
Overall DTC Trends YTD May 2022
Are you curious about regional DTC growth rates? Click below to dive into the details for Year-to-date through May 2022 (vs. 2021 and 2020): Amador Central Coast Lake County Lodi Napa Oregon Sonoma Temecula Walla Walla (WA) ALL REGIONS: Year-over-year, Year-to-date May 2022 data is from over 440 wineries across all the regions which participate […]
Walla Walla’s DTC Trends YTD May 2022
Year-over-year, Year-to-date May 2022 data is from 28 tasting rooms across Walla Walla, WA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +6.4% vs. 2021. (+41.8% vs 2020) Visitors: YTD Visitation in May 2022 was up +6.1% vs. 2021. (+222.3% vs 2020) Tasting Room sales: YTD Tasting Room sales […]