Year-over-year, Year-to-date September 2022 data is from 33 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +2.5% vs. 2021. (+30.3% vs 2020) Visitors: Visitation YTD was up +2.1% vs. 2021. (+58.2% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -1.8% vs. 2021. (+41.9% […]

Year-over-year, Year-to-date September 2022 data is from 134 tasting rooms across Oregon which participate in Community Benchmark. Overall DTC Total Sales: Overall DTC sales YTD are down -0.9% vs. 2021. (+24.4% vs 2020) Visitors: Visitation YTD was down -12.6% vs. 2021. (+21.6% vs 2020) Tasting Room sales: Tasting Room sales YTD were up +2.4% vs. 2021. […]

Year-over-year, Year-to-date September 2022 data is from 69 tasting rooms across Napa, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +11.1% vs. 2021. (+32.6% vs 2020) Visitors: Visitation YTD was up +3.8% vs. 2021. (+96.9% vs 2020) Tasting Room sales: Tasting room sales YTD were up +23.4% vs. […]

Year-over-year, Year-to-date September 2022 data is from 20 tasting rooms across Lodi, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +9.2% vs. 2021. (+22.8% vs 2020) Visitors: Visitation YTD was down -0.6% vs. 2021. (+66.8% vs 2020) Tasting Room sales: Tasting room sales YTD were up +7.0% vs. […]

Year-over-year, Year-to-date September 2022 data is from 75 tasting rooms across the Central Coast, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +6.5% vs. 2021. (+29.6% vs 2020) Visitors: Visitation YTD was down -4.8% vs. 2021. (+43.1% vs 2020) Tasting Room sales: Tasting room sales YTD were up +3.3% […]

Are you curious about regional DTC growth rates? Click below to dive into the details for Year-to-date through August 2022 (vs. 2021 and 2020): Central Coast Lodi Napa Oregon Sierra Foothills Sonoma Temecula Walla Walla (WA) ALL REGIONS: Year-over-year, Year-to-date August 2022 data is from over 450 wineries across all the regions which participate in Community […]

Year-over-year, Year-to-date August 2022 data is from 30 tasting rooms across Walla Walla, WA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are down -0.9% vs. 2021. (+32.0% vs 2020) Visitors: Visitation YTD was down -3.3% vs. 2021. (+89.5% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -5.0% […]

Year-over-year, Year-to-date August 2022 data is from 26 tasting rooms in Temecula which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up  +11.5% vs. 2021. (+43.1% vs 2020) Visitors: Visitation YTD was up +6.5% vs. 2021. (+72.0% vs 2020) Tasting Room sales: Tasting Room sales YTD were up +10.1% vs. 2021. (+89.8% […]

Year-over-year, Year-to-date August 2022 data is from 58 tasting rooms across Sonoma, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +5.9% vs. 2021. (+20.2% vs 2020) Visitors: Visitation YTD was up +11.8% vs. 2021. (+107.2% vs 2020) Tasting Room sales: Tasting room sales YTD were up +12.2% vs. […]

  Year-over-year, Year-to-date August 2022 data is from 33 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +2.4% vs. 2021. (+31.5% vs 2020) Visitors: Visitation YTD was up +0.7% vs. 2021. (+63.6% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -1.9% vs. 2021. […]