Category: Lodi

Lodi’s DTC Trends YTD August 2022

Year-over-year, Year-to-date August 2022 data is from 20 tasting rooms across Lodi, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +1.4% vs. 2021. (+18.7% vs 2020) Visitors: Visitation YTD was up +4.0% vs. 2021. (+72.2% vs 2020) Tasting Room sales: Tasting room sales YTD were up +3.5% vs. […]

Lodi’s DTC Trends YTD July 2022

Year-over-year, Year-to-date July 2022 data is from 20 tasting rooms across Lodi, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +13.2% vs. 2021. (+27.4% vs 2020) Visitors: Visitation YTD was up +9.6% vs. 2021. (+76.1% vs 2020) Tasting Room sales: Tasting room sales YTD were up +12.7% vs. […]

Lodi’s DTC Trends YTD June 2022

Year-over-year, Year-to-date June 2022 data is from 20 tasting rooms across Lodi, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +13.6% vs. 2021. (+23.1% vs 2020) Visitors: Visitation YTD was up +16.2% vs. 2021. (+75.7% vs 2020) Tasting Room sales: Tasting room sales YTD were up +15.6% vs. […]

Lodi’s DTC Trends YTD May 2022

Year-over-year, Year-to-date May 2022 data is from 20 tasting rooms across Lodi, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +16.0% vs. 2021. (+24.6% vs 2020) Visitors: YTD Visitation in May 2022 was up +23.7% vs. 2021. (+68.4% vs 2020) Tasting Room sales: YTD Tasting room sales in […]