Hey Napa, You’re UP.   It is happy hour at Angele, and I am eavesdropping on the group next to me while I nurse my negroni. Five Wine Industry Professionals are singing the song I have heard echoed throughout the valley for the last year:   “There are just so many wineries now.” “Things are […]

DTC Consultant Sandra Hess has put together a case study with Talley Vineyards and how they have benefitted from utilizing the data from Community Benchmark. Alyssa Ball of Talley Vineyards knew that visitation was down, but how did that relate to trends in the community?  Watch to see how they were able to drive additional sales […]

Normally the industry’s busiest month, the October 2017 fires that hit Napa, Sonoma and Mendocino counties saw the region’s prime tourist season come to a screeching halt. Community Benchmark data shows that Mendocino was out to a strong start in September, with tasting room sales up 11% on average over September of 2016.  After the […]

We’re Building the Community Benchmark Team! Greetings friends! This time last year we were a bare skeleton crew of a genius coder, a brilliant intern, and a guy with a crazy idea about benchmarking (that’s me). We’re happy to share that we’ve more than doubled our team and are blasting off in 2018 — we’ve […]

Get Insights for Smarter Goal Setting When you are planning how to spend your time, it’s important to quickly assess all the data insight you can.  Below we will show you a couple of helpful graphs from our recent introduction of our monthly online reporting system in Napa.  Here is what one Napa Founding Member […]