Year-to-date, year-over-year data is from 32 tasting rooms across Walla Walla WA which participate in Community Benchmark.
Visitors:
Visitors are up +68.2% vs. last year. (+16.6% vs. 2019).
Tasting Room sales:
Tasting room sales are up +71.5% vs. last year. (+30.7% vs. 2019)
Wine Club Total Sales:
Wine Club total sales are up +23.3% vs. last year. (+49.5% vs. 2019)
Digital+:
Phone/email sales are down -16.8% vs. last year. (+19.4% vs. 2019). Online sales are down -18.7% vs. last year. (+95.7% vs. 2019)
* Includes data from Walla Walla, WA.
ABOUT Community Benchmark: Community Benchmark is a Santa Rosa, CA based software company helping wineries identify growth opportunities by comparing key performance metrics with their peers.
LEARN MORE at www.CommunityBenchmark.com.
