Category: News

Overall DTC Trends YTD August 2022

Are you curious about regional DTC growth rates? Click below to dive into the details for Year-to-date through August 2022 (vs. 2021 and 2020): Central Coast Lodi Napa Oregon Sierra Foothills Sonoma Temecula Walla Walla (WA) ALL REGIONS: Year-over-year, Year-to-date August 2022 data is from over 450 wineries across all the regions which participate in Community […]

Walla Walla’s DTC Trends YTD August 2022

Year-over-year, Year-to-date August 2022 data is from 30 tasting rooms across Walla Walla, WA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are down -0.9% vs. 2021. (+32.0% vs 2020) Visitors: Visitation YTD was down -3.3% vs. 2021. (+89.5% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -5.0% […]

Temecula’s DTC Trends YTD August 2022

Year-over-year, Year-to-date August 2022 data is from 26 tasting rooms in Temecula which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up  +11.5% vs. 2021. (+43.1% vs 2020) Visitors: Visitation YTD was up +6.5% vs. 2021. (+72.0% vs 2020) Tasting Room sales: Tasting Room sales YTD were up +10.1% vs. 2021. (+89.8% […]

Sonoma’s DTC Trends YTD August 2022

Year-over-year, Year-to-date August 2022 data is from 58 tasting rooms across Sonoma, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +5.9% vs. 2021. (+20.2% vs 2020) Visitors: Visitation YTD was up +11.8% vs. 2021. (+107.2% vs 2020) Tasting Room sales: Tasting room sales YTD were up +12.2% vs. […]

Sierra Foothill’s DTC Trends YTD August 2022

  Year-over-year, Year-to-date August 2022 data is from 33 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +2.4% vs. 2021. (+31.5% vs 2020) Visitors: Visitation YTD was up +0.7% vs. 2021. (+63.6% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -1.9% vs. 2021. […]

Oregon’s DTC Trends YTD August 2022

Year-over-year, Year-to-date August 2022 data is from 131 tasting rooms across Oregon which participate in Community Benchmark. Overall DTC Total Sales: Overall DTC sales YTD are down -3.4% vs. 2021. (+19.6% vs 2020) Visitors: Visitation YTD was down -13.4% vs. 2021. (+20.9% vs 2020) Tasting Room sales: Tasting Room sales YTD were up +1.6% vs. 2021. […]

Napa’s DTC Trends YTD August 2022

Year-over-year, Year-to-date August 2022 data is from 73 tasting rooms across Napa, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +14.0% vs. 2021. (+34.3% vs 2020) Visitors: Visitation YTD was up +3.3% vs. 2021. (+96.3% vs 2020) Tasting Room sales: Tasting room sales YTD were up +32.0% vs. […]

Lodi’s DTC Trends YTD August 2022

Year-over-year, Year-to-date August 2022 data is from 20 tasting rooms across Lodi, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +1.4% vs. 2021. (+18.7% vs 2020) Visitors: Visitation YTD was up +4.0% vs. 2021. (+72.2% vs 2020) Tasting Room sales: Tasting room sales YTD were up +3.5% vs. […]

Central Coast’s DTC Trends YTD August 2022

Year-over-year, Year-to-date August 2022 data is from 76 tasting rooms across the Central Coast, CA which participate in Community Benchmark. Overall DTC Total Sales: Overall YTD DTC sales are up +5.7% vs. 2021. (+29.1% vs 2020) Visitors: Visitation YTD was down -2.9% vs. 2021. (+54.1% vs 2020) Tasting Room sales: Tasting room sales YTD were up […]

Overall DTC Trends YTD July 2022

Are you curious about regional DTC growth rates? Click below to dive into the details for Year-to-date through July 2022 (vs. 2021 and 2020): Central Coast Lodi Napa Oregon Sierra Foothills Sonoma Temecula Walla Walla (WA) ALL REGIONS: Year-over-year, Year-to-date July 2022 data is from over 450 wineries across all the regions which participate in Community […]