Category: News

Community Benchmark now live in Oregon! Two weeks left to claim your membership.

Community Benchmark & The WISE Academy have partnered with Oregon Wine Board! Congratulations! As an Oregon-based winery, you are provided with an annual subscription to Oregon State & Your Region’s Benchmarks. You have until 12/15/21 to claim your Oregon Wine Board Sponsored Account & Enrollment Benefits! 2-Year Free membership for every Oregon winery with a one-time discounted […]

Tasting Room Trends 2021 vs. 2019 Thru October

Are you curious about growth in specific regions?  Click below to dive into the details: Amador, Central Coast, Napa, Sonoma, Walla Walla (WA), Willamette Valley, (OR) ALL REGIONS: Year-to-date, year-over-year data is from 292 tasting rooms across all the regions which participate in Community Benchmark. Visitors: Visitors were up 69.6% vs. last year. (-7.2% vs. […]

Napa’s Total Tasting Room Trends 2021 vs. 2019 Thru October

Year-to-date, year-over-year data is from 62 tasting rooms across Napa, CA which participate in Community Benchmark. Visitors: Visitors were up 86.2%  vs. last year. (-14.3% vs. 2019) Tasting Room sales: Tasting room sales are up +113.1% vs. last year. (+5.8% vs. 2019) Wine Club Total Sales: Wine Club total sales are up +5% vs. last […]

Amador’s Total Tasting Room Trends 2021 vs. 2019 Thru October

Year-to-date, year-over-year data is from 19 tasting rooms across Amador, CA which participate in Community Benchmark. Visitors: Visitors are up +53.7% vs. last year. (-10% vs. 2019) Tasting Room sales: Tasting room sales are up +34.8%  vs. last year. (+13.9% vs. 2019) Wine Club Total Sales: Wine Club total sales are up +13.1% vs. last […]

Central Coast’s Total Tasting Room Trends 2021 vs. 2019 Thru October

Year-to-date, year-over-year data is from 73 tasting rooms across the Central Coast, CA which participate in Community Benchmark. Visitors: Visitors are up +46.1% vs. last year. (-1.9% vs. 2019) Tasting Room sales: Tasting room sales are up +61.1% vs. last year. (+31.3% vs. 2019) Wine Club Total Sales: Wine Club total sales are up +10.9% […]

Sonoma’s Total Tasting Room Trends 2021 vs. 2019 Thru October

Year-to-date, year-over-year data is from 43 tasting rooms across Sonoma, CA which participate in Community Benchmark. Visitors: Visitors are up +98.3% vs. last year. (-17.8% vs. 2019) Tasting Room sales: Tasting room sales are up +89.2% vs. last year. (+5.8% vs. 2019) Wine Club Total Sales: Wine Club total sales are up +5.8% vs. last […]

Lodi’s Total Tasting Room Trends 2021 vs. 2019 Thru October

Year-to-date, year-over-year data is from 30 tasting rooms across Lodi, CA which participate in Community Benchmark. Visitors: Visitors are up +83.7% vs. last year. (-16.2% vs. 2019) Tasting Room sales: Tasting room sales are up +36.3% vs. last year. (+3.9% vs. 2019) Wine Club Total Sales: Wine Club total sales are up +9% vs. last […]

Walla Walla’s Total Tasting Room Trends 2021 vs. 2019 Thru October

Year-to-date, year-over-year data is from 30 tasting rooms across Walla Walla WA which participate in Community Benchmark. Visitors: Visitors are up +69.8% vs. last year. (+17.9% vs. 2019) Tasting Room sales: Tasting room sales are up +75.3% vs. last year. (+30.6% vs. 2019) Wine Club Total Sales: Wine Club total sales are up +19.2% vs. last […]

Willamette Valley’s Total Tasting Room Trends 2021 vs. 2019 Thru October

Year-to-date, year-over-year data is from 15 tasting rooms across Willamette Valley, OR which participate in Community Benchmark. Visitors: Visitors are up +75.4% vs. last year. (-2% vs. 2019) Tasting Room sales: Tasting room sales are up +47% vs. last year. (+46.4% vs. 2019) Wine Club Total Sales: Wine Club total sales are up +25.1% vs. last […]

Opportunities

September 2021 Product Improvements at Community Benchmark

We are very excited to announce our new Opportunities Tab! The new Opportunities tab highlights your potential growth opportunities calculated as the revenue possible if your TrueTrend were growing at the same rate as your peers on this metric.  This feature in beta and we encourage your feedback (see the link on the Opportunities tab for […]