Year-over-year January 2023 data is from 32 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are down -4.6% vs. 2022 (-8.6% vs 2021). Visitors: Visitation YTD was down -22.7% vs. 2022 (+5.8% vs 2021). Tasting Room sales: Tasting Room sales YTD were down -18.8% vs. 2022 […]
Category: Sierra Foothills
Sierra Foothill’s DTC Trends YTD December 2022
Year-over-year, Year-to-date December 2022 data is from 33 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +1.7% vs. 2021. (+20.7% vs 2020) Visitors: Visitation YTD was down -6.7% vs. 2021. (+30.0% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -2.0% vs. 2021. […]
Sierra Foothill’s DTC Trends YTD November 2022
Year-over-year, Year-to-date November 2022 data is from 34 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +2.4% vs. 2021. (+21.0% vs 2020) Visitors: Visitation YTD was down -5.5% vs. 2021. (+27.7% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -2.3% vs. 2021. […]
Sierra Foothill’s DTC Trends YTD October 2022
Year-over-year, Year-to-date October 2022 data is from 34 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +3.2% vs. 2021. (+23.8% vs 2020) Visitors: Visitation YTD was down -0.6% vs. 2021. (+36.1% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -1.3% vs. 2021. […]
Sierra Foothill’s DTC Trends YTD September 2022
Year-over-year, Year-to-date September 2022 data is from 33 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +2.5% vs. 2021. (+30.3% vs 2020) Visitors: Visitation YTD was up +2.1% vs. 2021. (+58.2% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -1.8% vs. 2021. (+41.9% […]
Sierra Foothill’s DTC Trends YTD August 2022
Year-over-year, Year-to-date August 2022 data is from 33 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +2.4% vs. 2021. (+31.5% vs 2020) Visitors: Visitation YTD was up +0.7% vs. 2021. (+63.6% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -1.9% vs. 2021. […]
Sierra Foothill’s DTC Trends YTD July 2022
Year-over-year, Year-to-date July 2022 data is from 32 tasting rooms in the Sierra Foothills, CA which participate in Community Benchmark. Overall DTC: Overall YTD DTC sales are up +0.4% vs. 2021. (+30.4% vs 2020) Visitors: Visitation YTD was down -2.5% vs. 2021. (+74.7% vs 2020) Tasting Room sales: Tasting Room sales YTD were down -4.3% vs. 2021. […]