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Year-to-date, year-over-year data is from 30 tasting rooms across Walla Walla WA which participate in Community Benchmark.

Visitors:

Visitors are up +69.8% vs. last year. (+17.9% vs. 2019)

Tasting Room sales:

Tasting room sales are up +75.3% vs. last year. (+30.6% vs. 2019)

Wine Club Total Sales:

Wine Club total sales are up +19.2% vs. last year. (+46.4% vs. 2019)

Digital+:

Phone/email sales are down -25%% vs. last year.   (+13.6% vs. 2019).  Online sales are down -18.5% vs. last year.  (+85.3% vs. 2019)

 

* Includes data from Walla Walla, WA.

 

ABOUT Community Benchmark: Community Benchmark is a Santa Rosa, CA based software company helping wineries identify growth opportunities by comparing key performance metrics with their peers.

LEARN MORE at www.CommunityBenchmark.com.