Year-to-date, year-over-year data is from 30 tasting rooms across Walla Walla WA which participate in Community Benchmark.
Visitors:
Visitors are up +69.8% vs. last year. (+17.9% vs. 2019)
Tasting Room sales:
Tasting room sales are up +75.3% vs. last year. (+30.6% vs. 2019)
Wine Club Total Sales:
Wine Club total sales are up +19.2% vs. last year. (+46.4% vs. 2019)
Digital+:
Phone/email sales are down -25%% vs. last year. (+13.6% vs. 2019). Online sales are down -18.5% vs. last year. (+85.3% vs. 2019)
* Includes data from Walla Walla, WA.
ABOUT Community Benchmark: Community Benchmark is a Santa Rosa, CA based software company helping wineries identify growth opportunities by comparing key performance metrics with their peers.
LEARN MORE at www.CommunityBenchmark.com.