Sonoma Valley Wine

Year-to-date, year-over-year data is from 43 tasting rooms across Sonoma, CA which participate in Community Benchmark.

Visitors:

Visitors are up +98.3% vs. last year. (-17.8% vs. 2019)

Tasting Room sales:

Tasting room sales are up +89.2% vs. last year. (+5.8% vs. 2019)

Wine Club Total Sales:

Wine Club total sales are up +5.8% vs. last year. (+24.1% vs. 2019)

Digital+:

Phone/email sales are down -6.6% vs. last year.   (+38.3% vs. 2019).  Online sales are down -7%vs. last year.  (+84% vs. 2019)

 

* Includes data from Sonoma, CA.

 

ABOUT Community Benchmark: Community Benchmark is a Santa Rosa, CA based software company helping wineries identify growth opportunities by comparing key performance metrics with their peers.

LEARN MORE at www.CommunityBenchmark.com.