Lodi Wine

Year-to-date, year-over-year data is from 29 tasting rooms across Lodi, CA which participate in Community Benchmark.

Visitors:

Visitors are up +75.7% vs. last year. (-19% vs. 2019)

Tasting Room sales:

Tasting room sales are up +35.4% vs. last year. (+2.9% vs. 2019)

Wine Club Total Sales:

Wine Club total sales are up +15.5% vs. last year. (+43.1% vs. 2019)

Digital+:

Phone/email sales are down -36.4% vs. last year.   (+30.4% vs. 2019).  Online sales are down -16.4% vs. last year.  (+226.6% vs. 2019)

 

* Includes data from Lodi, CA.

 

ABOUT Community Benchmark: Community Benchmark is a Santa Rosa, CA based software company helping wineries identify growth opportunities by comparing key performance metrics with their peers.

LEARN MORE at www.CommunityBenchmark.com.